Memel Games has released its second weekly blog post, diving into the development progress of Worldwide Rush over the past week, which consisted of the AI competitors, passenger behavior, a new notification system, and more.
Worldwide Rush is an upcoming transport management sim where players will run and grow their international company. These companies will cover various modes of transportation, from planes to buses to trains. Memel Games started a weekly blog last week to give players an inside look at the development process.
This week’s blog focused mostly on the AI rival companies in the sim. These are other transportation companies that players will compete against to win the hearts (and money) of passengers.
The AI thinks in steps, mimicking a slower human player instead of a super-fast computer program that can make the best decision instantly. The AI focuses on searching paths and finding vehicles that work on that path, and it will continue improving as time goes on.
This is a bit difficult to nail down, partly because as time passes, the AI companies start pushing performance as they’ve grown and expanded. However, Memel Games thinks this will balance itself out as companies are bought up, therefore removing them from the count.
There will be three different difficulty settings for AI: Easy, Medium, and Hard. The easier the difficulty, the slower the AI “thinks,” and the less aggressive they are trying to compete with the player.
Additionally, only Hard AI will try to take the player down — Medium AI will only try to buy out other AI companies, and Easy AI will only focus on being the best it can be without buying out rivals.

While the AI companies in Worldwide Rush will pose a challenge, it’s the passengers who will help make or break the player’s company. Knowing how they act is key to success, and there are a few key facts about them to know:
- Passengers will pick short and direct routes
- Companies that have good trust levels will be prioritized
- Higher-tier vehicles can override trust levels
- Passengers trust vehicles that have been in the city for longer

Another new feature is the ability for cities to shrink. If a city’s fulfillment needs fall to less than 30%, they’ll shrink until they hit level two (the lowest level a city can get to). This can also change the last destination of routes in neglected cities.
These fulfillment needs will also impact the new demand price feature.

And, last but certainly not least, is the notification system. This will help players keep track of everything that changes and happens, considering the game quite literally will span the entire world.

Worldwide Rush is set to release at some point in 2025 for PC, though players can experience the demo right now. The demo includes the United Kingdom and Ireland, and it has only three AI companies compared to the 100 that will be in the full game.
If you’re interested in transportation sims, then you may be excited to know that Transport Fever 3 was recently announced.