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Pro Cycling Manager 25 Reveals Advanced Sponsor Mechanics

Giuseppe Nelvaby Giuseppe Nelva
May 20, 2025
in News
Reading Time: 2 mins read
Riders in Pro Cycling Manager 25
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Nacon just revealed a new trailer of its upcoming cycling management simulation Pro Cycling Manager 25, focusing on sponsorships.

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We learn that the game has a deeper and more complex sponsorship system compared to its predecessors.

Each sponsor may have requests related to the nationality of your team’s riders (either a certain percentage belonging to the sponsor’s own nationality, or a diverse team for an international sponsor) or their age.

They may want their name to be part of the name of the team, and interact in a variety of ways with other sponsors.

You may be able to delay signing if you’re waiting for a better offer, but beating around the bush too much may cause the original offer to be withdrawn.

Sponsors are also discovered dynamically through your career, and each has a different level of interest that evolves over time.

Of course, sponsors expect results, some more, some less, depending on their ambition. Ambitious sponsors may also have less patience if results are not achieved. Your team’s performance and composition can also affect the budget offered by your sponsors, making it change over time.

You can see how it works below.

Pro Cycling Manager 25 launches on PC on June 5.

If you’re unfamiliar with the series, it’s developed by the French developer Cyanide, and it debuted all the way back in 2001, when it debuted simply as Cycling Manager. The title Pro Cycling Manager arrived a few years later, in 2005, and the series has been going on ever since.

It places you in the position of the manager of a professional cycling team, tasked with leading it to success. Pro Cycling Manager 25 is the first of the franchise to be developed in Unreal Engine 5.

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